Study shows swift move from brand to generic drugs - Medical Marketing and Media

17-10-2013 Medical Marketing and MediaComments (0)

Generics

The seven-person research team comprised of professionals from the IMS Institute for Healthcare Informatics, MIT, the Brookings Institution, and Boston and Harvard Universities tracked patient and payer migration from branded drugs to generics by ...

Read more on Medical Marketing and Media

Your Comments

Login to add a comment

There are no comments yet. Be the first and leave a response!

Back to top