The Association of the British Pharmaceutical Industry has appointed Alison Clough into the newly-created role of director of value. Ms Clough joins the organization from the UK division of Innovex and will be responsible for refocusing the National Health Service and National Institute for Clinical Excellence (NICE), which decides what drugs are covered in the UK, excluding Scotland, on a value-based approach to determining which drugs are approved, rather than a cost-based system.
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