ABPI says GSK breached marketing code

16 April 2025

UK pharm major GSK (LSE: GSK) has breached the ABPI Code of Practice for the Pharmaceutical Industry and brought discredit upon, and reduced confidence in the pharmaceutical industry, the trade group’s Prescription Medicines Code of Practice Authority (PMCPA) has revealed.

GSK is accused of producing prescribing information for Omjjara (momelotinib), a black triangle medicinal product subject to additional monitoring which was contraindicated in pregnancy, that was misleading regarding the need for women using hormonal contraceptives to take additional precautions to avoid pregnancy, meaning GSK was ruled in breach of the following clauses of the 2021 Code:

Clause 2 - Bringing discredit upon, and reducing confidence in, the pharmaceutical industry

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