Competition in France between the two leading producers of homeopathic medicines, Boiron and Dolisos, has intensified, despite a 6.2 million franc ($1.1 million) loss posted by Dolisos for 1991.
Francois Levy, Dolisos' president, notes that the firm's operating earnings doubled last year and a new commercial offensive is in hand. Dolisos sales went up 7.8% last year to 550.8 million francs ($98.3 million) and gross earnings rose by 12.7% to 25.4 million francs. However, the self-financing gross margin fell back 12%.
The company shed 70 jobs last year, and is limiting its 1992 investment to 23 million francs, compared with the 55 million francs spent in 1991. Development of specialties is being stressed, and sales are expected to double in 1992 but account for only 4% of group sales.
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