Generic Rxing hits 65% of US market
Data released at the US Generic Pharmaceutical Association's (GPhA) annual meeting in Boca Raton, Florida, has revealed that nearly two-thirds (65%) of all drug prescriptions in the USA during 2007 were for non-branded products, a 2% rise compared with 2006. Despite the growth in volume, branded drugs represent nearly 80% of market value, according to the group which quoted figures supplied by IMS Health.
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