Indian generics sector hires India First Group to re-establish its reputation

1 July 2014
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USA-based generic drugmakers want high quality, low cost generic pharmaceuticals made in India and the USA, and want the truth to be known across America, as a result of which they have linked with the Washington DC-based India First Group to set the record straight - promoting the benefits of affordable access to medicine as vital.

The advisory firm India First Group (IFG) is tasked to mobilize the Coalition for Affordable Care, “which aims to counter one of the most anti-Indian, negative advocacy campaigns ever witnessed in the two countries' history. “

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