The German pharmaceutical industry will experience moderate growth in the next few years, according to research by market analyst firm Decision Resources, reaching $63.5 billion by 2013, of $770 per capita. One of the positive effects introduced by the government, a cut in value-added tax, will contribute by lowering prices without hitting manufacturers' revenue, the firm argues.
Other factors affecting Germany's drug market are the presence of a highly-developed generic sector and an aging population, the latter tending to increase demand, especially for chronic conditions, such as diabetes.
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