The Japanese generic pharmaceuticals market will expand by 17.5% to 359.7 billion yen ($4.03 billion) in 2010 from 306.2 billion yen in 2007, due to government policies to promote the use of copy-cat medicines, including increasing the use of such drugs in hospitals through the introduction of the diagnosis procedure combination or a flat-sum reimbursement system, according to a recent survey conducted by Fuji Keizai, a Tokyo-based market research company.
Generics will account for 5.2% of total prescription medicine turnover in 2020, which will amount to 6,892.9 billion yen, compared with 4.7% of the 6,529.0-billion-yen market in 2007.
High-ratio areas
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