Launch of Pierre Fabre's Ixel in Japan

4 October 2000

Asahi Chemicals and Janssen-Kyowa have launched Pierre Fabre's selectiveserotonin and noradrenaline receptor inhibitor, milnacipran, in Japan for the treatment of depression. The product, which is known as Ixel in France, will be sold as Toledomin in the Japanese market. This is the first product of its class to be commercialized in Japan, said Pierre Fabre, adding that it will enter a market which, until last year and the entrance of the selective serotonin receptor inhibitors, was dominated by the tricyclic class of drugs.

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