After scrutinizing the applications for over 18 months to make andmarket an Indian version of Viagra (sildenafil), the Drug Controller General of India has finally sanctioned licenses to three domestic companies - Ranbaxy Laboratories, Zydus Cadila Healthcare and Torrent Pharmaceuticals - to sell a local variety of Pfizer's original erectile dysfunction drug, reports the Marketletter's New Delhi correspondent, Ajoy Sen.
The DCGI's approval will make sildenafil citrate available for the first time on the Indian market, which is home to over one billion people, with around 40 million males in the 40-70 age group who potentially suffer from various degrees of erectile dysfunction.
Likely price to be minimum $0.43 per 25mg pill
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