Majority of Americans support legislation to disclose Pharma gifts to physicians
A majority of Americans (64%) say that it is important to know their physician's financial ties to pharmaceutical companies and 68% would support legislation requiring drugmakers to disclose gifts to doctors, according to the results of a new survey conducted in June by market research group ICR and released by the Prescription Project. The latter is a US partnership aiming to promote evidence-based prescrbing.
The pharmaceutical industry spends more than $7.0 billion annually marketing to physicians, much of that marketing in the form of free gifts - ranging from pens and meals to continuing medical education classes and lucrative speaking engagements.
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