Obesity frontrunners feel the benefit of soaring brand value

3 April 2025

US pharma major Eli Lilly’s (NYSE: LLY) brand value has surged by 108% since entering the weight loss market in 2023, according to a new report from Brand Finance.

The brand valuation consultancy currently ranks Lilly as the world’s second most valuable pharmaceutical brand at a worth of $8 billion.

Denmark’s Novo Nordisk (NOV: N), a leader in weight loss and diabetes drugs, has also grown considerably, with its brand value up by 130% since 2022.

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