$30 billion of fresh opportunities for Rx-to-OTC switch in USA
The US Food and Drug Administration has recently created the Non-prescription Safe Use Regulatory Expansion (NSURE) task force and is working with the Brookings Institute and "invited experts" such as Francesco International consultants. Their goal is to explore and expand the number and kind of tools and strategies that could assist the conversion of prescription drugs to over-the-counter status (Rx-to-OTC switch).
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