Ariad enlists Medison to market Iclusig in Israel
US specialty pharma firm Ariad Pharmaceuticals (Nasdaq: ARIA) has granted Israel’s Medison Pharma exclusive rights to commercialize Iclusig (ponatinib) in Israel for patients with Philadelphia-positive (Ph+) leukemias.
Under the agreement, financial terms of which were not disclosed, Ariad Pharmaceuticals (Israel) will be the marketing authorization holder (MAH) of Iclusig in Israel, and Medison will be responsible for sales and marketing, medical affairs, regulatory support, as well as obtaining, in collaboration with Ariad, the pricing and reimbursement approval of Iclusig.
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