Bayer remains top of most reputable pharma list; report

25 May 2016

Germany’s Bayer (BAYN: DE) is the world’s most reputable pharmaceutical company, new research finds.

That is one of the findings from the Pharma RepTrak 2016, a report put together by the Reputation Institute, a research and advisory firm which uses a host of measures and benchmarks to rank companies based on their repute.

The Pharma RepTrak is conducted annually to measure the reputation of pharma companies with a global footprint in product distribution and high familiarity with the general public in 15 assessed countries.

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