PhRMA testifies on value of drug marketing
The Pharmaceutical Research and Manufacturers of America (PhRMA) has testified to the US Senate Special Committee on Aging, about the value of drug marketing.
Marjorie Powell, the PhRMA's senior assistant general counsel, told the hearing that "pharmaceutical marketing plays a critical role in improving patient care and fostering the appropriate use of medicines that helps lower overall health care costs in America. Arming physicians with essential information about the medicines they prescribe undoubtedly benefits patients and advances health care in the United States."
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