Switzerland Latest Market For Viagra

24 June 1998

Pfizer's new oral drug for male erectile dysfunction, Viagra(sildenafil), has been approved and launched in Switzerland. The product has been available in some Swiss cantons - notably Geneva and Tessin - for some weeks, according to AFX News. The drug was first launched in the USA.

Viagra was recently recommended for approval by the European Commission's Committee on Proprietary Medicinal Products (Marketletter June 8), and other approvals and introductions in Europe are expected in the near future.

The Swiss regulatory authority has said that it took into account the reports of deaths in people taking the drug in the USA, and that it would be maintaining a scrupulous watch over the drug.

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