There is a "compelling need for effective information technology solutions to rationalize pharmaceutical distribution channels across Europe," according to a new study by market analysts Frost & Sullivan.
Enterprise resource planning and supply chain management solutions are expected to open up previously untapped markets and ensure better linkage between distributors, according to F&S' report: Solutions Supporting Pharmaceutical Distribution Channel in Europe. Taken together, ERP and SCM solutions are expected to earn revenues in Europe of $1.19 billion this year, rising to $1.84 billion in 2013.
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